Privacy Policy

Your privacy is of the highest importance to us, so the following information highlights how we collect and process your personal data when you use by either placing an order online, signing up for an account or by making a general enquiry via the ‘contact us’ page. 

Who we are

The Frank Wright brand is a division of the parent company D Jacobson & Sons Ltd, registered in England and Wales (company number: 1647853) with a registered office at Bacup Road, Cloughfold, Rawtenstall, Lancashire, BB4 7PA, UK.

What type of personal information is collected and what do we use it for

If you have made a purchase from our online store, registered for an account or contacted us via our ‘contact us’ page, you will have submitted personal information including your email address, telephone number, postal address and details relating to your payment method if you have placed an order. All such information is held on secure servers.  Payment details which are encrypted at the checkout stage, are not stored and cannot be accessed by members of Frank Wright or D Jacobson & Sons Ltd. Frank Wright complies fully with all applicable General Data Protection Regulations and Consumer Legislation and we will treat all personal information as confidential.

We will use your information to contact you in the following circumstances: In relation to an order you have placed, with regard to an enquiry you have made or we may email you with news and offers, if you have subscribed to our mailing list. In addition, to administer, analyse and help improve our services and your experience on we automatically collect data about your activity, browser and device every time you use the site.  Among other things, we can also access information including pages viewed, time spent on the site, your IP address and pages you visit before or after visiting  Please see our ‘cookies policy’ for more detailed information.

If you have signed up to our newsletter, then from time to time we will forward you information outlining our latest products, news, and special offers, we may also use your information to tailor advertisements across social media platforms that relate to products that we believe will be of interest to you.  To give you the best customer experience, our emails contain pixel tracking. This enables us to tailor email notifications to products that are specifically of interest to you and analyse open rates.  We may also remind you of items placed in your basket and abandoned prior to completing the checkout process.  We will not pass on your personal information to any third party for mailing or marketing purposes. However we may share your data with external companies that help to run our online business and with those that have a legitimate business need to know.  These include our website host, credit reference & fraud prevention agencies and delivery companies that assist with getting your order to you.

How cookies are used on this site

A cookie is a small file of information that the website that you visit transfers to your computer for identification purposes. Cookies are used to follow activity on our website and this information helps us to understand your preferences and can help us improve your overall website experience. You can turn off all cookies or have your computer warn you whenever cookies are being used via the settings in your internet browser. Please be aware rejecting cookies can limit the functionality of our website.  Please refer to our cookie policy for more information.

How to modify/delete personal information

Your personal information will be held for as long as you have an account with us or for as long as is needed to provide you the service.  However you can cancel your account with us at anytime and choose to have all your personal information deleted from our database, simply email us at If you want to opt-out or modify your personal information, please visit the account page. We encourage you to promptly update your personal information if it changes.

How to opt out of further communication

Email us at or simply unsubscribe via the links, which are present on all emails you are sent.


Privacy policy updated – 08.04.22